Pro’Ad

Who are we?

Our Advertising company, Pro’ad s.a.r.l., was established in April 1988 by John Kehdy and  Caroll Harfouche Yazbeck. Both are full time Managing Partners in the company.

We provide brand and or image building with full strategic creative concepts and media planning.

We are a boutique agency dedicated to making our brands grow and lead in their sector.

Our Philosophy

Guiding Principles for Success.

Hands-On
Approach

At our core, we maintain a hands-on policy that involves us deeply in every aspect of our work. We don't just observe from the sidelines; we actively engage, ensuring that our clients receive our full attention and expertise. This philosophy underpins our commitment to excellence.

Partnership Philosophy

We firmly believe in treating our clients as partners. This means that we don't just provide services; we collaborate closely, aligning our know-how with the goals of our clients. Our client's success is our success, and this partnership approach drives us to continuously strive for the best.

Shared
Success

Our belief in shared success is fundamental to our mission. When our partners thrive, we thrive. It's not just a platitude; it's the very essence of our business philosophy. This shared success is the bedrock of our long-term partnerships and the trust our clients have in us.

Wise Budget Management

We are prudent stewards of our partners' budgets. Our approach to financial management ensures that every dollar is utilized efficiently to achieve the best results. This approach combines fiscal responsibility with creative solutions to maximize value.

35 Years
of Expertise

With a proud history spanning 35 years, our extensive experience forms the backbone of our service. We've honed our skills, learned from challenges, and adapted to ever-evolving landscapes. Our clients benefit from the wisdom that comes from decades of industry insight.

Principled Engagement

While we understand the nuances of the industry's inner workings, we maintain our principles. We navigate the playing field with integrity, adhering to ethical practices. We don't compromise our values or engage in any games that could compromise our clients' trust.

Transparency as
a Core Value

Transparency is more than a buzzword for us; it's a core value. We are committed to open, honest communication in all our interactions. This commitment fosters trust, enables informed decision-making, and ensures that our clients always know where they stand.

Long-Term Relationship Focus

Our emphasis on cultivating long-term relationships distinguishes us. We don't seek quick wins; we aim for lasting connections. This focus on the long game means that our clients can rely on our support and expertise over the course of their journey.

Our Main Partners

Key Collaborators in Success